Packaging Design Yanjing White Beer Liquor Package by Beijing Yanjing Brewery Co., Ltd. Yanjing White Beer is a packaging design for bottled and canned beer. The graphics combine Chinese and German cultural references, with colors drawn from a German football uniform and images of malt and hops as a tribute to Germany, the origin of white beer. A shield shaped title panel highlights the product name and keeps the layout balanced. The can follows the size of an average palm for a secure hold, and the tapered bottle can be gripped at any height. The bottle is made of recyclable glass and the can of recyclable aluminum.
Bronze A' Design Award Winner
Yanjing White Beer Liquor Package by Beijing Yanjing Brewery Co., Ltd. is a distinguished winner of the A' Packaging Design Award. Yanjing White Beer Liquor Package earned the Bronze A' Design Award in 2021 and is showcased on Awarded Design among other outstanding designs. Explore the project details, discover other works by Beijing Yanjing Brewery Co., Ltd. and see why Yanjing White Beer Liquor Package design sets itself apart from its competition.
About Yanjing White Beer
Packaging Design Yanjing White Beer Liquor Package by Beijing Yanjing Brewery Co., Ltd. Yanjing White Beer is a packaging design for bottled and canned beer. The graphics combine Chinese and German cultural references, with colors drawn from a German football uniform and images of malt and hops as a tribute to Germany, the origin of white beer. A shield shaped title panel highlights the product name and keeps the layout balanced. The can follows the size of an average palm for a secure hold, and the tapered bottle can be gripped at any height. The bottle is made of recyclable glass and the can of recyclable aluminum. Yanjing White Beer earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful designs, and are selected by a grand jury, as valuable entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where nominated designs are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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