Whoatemytofu Typography
Yuntong Sun
Social Design Whoatemytofu Typography by Yuntong Sun Whoatemytofu is a social design project built around an open-source typeface named The Tofu Type. The name refers to a Chinese proverb that uses eating tofu as a metaphor for sexual harassment. The letterforms were shaped by the process of cutting tofu, and the negative spaces recall the cut material. The project also includes a poster series and a website concept. Visitors can enter hurtful words heard during harassment and receive a poster to share on social media with a hashtag. The typeface can be downloaded free of charge. The aim is to give victims a voice and a sense of unity.
Bronze A' Design Award Winner
Whoatemytofu Typography by Yuntong Sun is a distinguished winner of the A' Social Design Award. Whoatemytofu Typography earned the Bronze A' Design Award in 2022 and is showcased on Awarded Design among other outstanding designs. Explore the project details, discover other works by Yuntong Sun and see why Whoatemytofu Typography design rises above its competition.
About Whoatemytofu
Social Design Whoatemytofu Typography by Yuntong Sun Whoatemytofu is a social design project built around an open-source typeface named The Tofu Type. The name refers to a Chinese proverb that uses eating tofu as a metaphor for sexual harassment. The letterforms were shaped by the process of cutting tofu, and the negative spaces recall the cut material. The project also includes a poster series and a website concept. Visitors can enter hurtful words heard during harassment and receive a poster to share on social media with a hashtag. The typeface can be downloaded free of charge. The aim is to give victims a voice and a sense of unity. Whoatemytofu earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful designs, and are selected by a grand jury, as noteworthy entries in their respective categories, after fair, just, meritocratic and impartial academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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