Ubo Shampoo Series
Houcai Wang
Packaging Design Ubo Shampoo Series by Houcai Wang Ubo is a packaging series for shampoo and other hair and body care products. The bottles are made of polyethylene, a material with high chemical resistance and high impact resistance that suits cosmetic and detergent products. Cut lines and surfaces shape the bottle body into an oval visual symbol that is repeated across the whole range. The cut surfaces also help the bottle rest comfortably in the hand. A pump head is opened and pressed to dispense the product. The simple form supports quick recognition.
Bronze A' Design Award Winner
Ubo Shampoo Series by Houcai Wang is an esteemed winner of the A' Packaging Design Award. Ubo Shampoo Series earned the Bronze A' Design Award in 2025 and is showcased on Awarded Design among other remarkable designs. Explore the details of the project, discover other works by Houcai Wang and see why Ubo Shampoo Series design sets itself apart from its competition.
About Ubo
Packaging Design Ubo Shampoo Series by Houcai Wang Ubo is a packaging series for shampoo and other hair and body care products. The bottles are made of polyethylene, a material with high chemical resistance and high impact resistance that suits cosmetic and detergent products. Cut lines and surfaces shape the bottle body into an oval visual symbol that is repeated across the whole range. The cut surfaces also help the bottle rest comfortably in the hand. A pump head is opened and pressed to dispense the product. The simple form supports quick recognition. Ubo earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful innovations, and are selected by a grand jury, as valuable entries in their respective categories, after fair, just, meritocratic and independent academic review, where nominated works are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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