GuJingGong Liquor
Cheng Tian Sheng
Packaging Design GuJingGong Liquor by Cheng Tian Sheng The cultural stories handed down by the people are presented on the packaging, and the patterns of dragon drinking are meticulously drawn. The dragon is respected in China and symbolizes auspiciousness. In the illustration, the Dragon comes out to drink. Because it is attracted by wine, it hovers around the wine bottle, adding traditional elements such as Xiangyun, palace, mountain and river, which confirms the legend of Gujing tribute wine. After opening the box, there will be a layer of card paper with illustrations to make the box have the overall display effect after opening.
Golden A' Design Award Winner
GuJingGong Liquor by Cheng Tian Sheng is an esteemed winner of the A' Packaging Design Award. GuJingGong Liquor earned the Golden A' Design Award in 2020 and is showcased on Awarded Design among other outstanding designs. Explore the project details, discover other works by Cheng Tian Sheng and see why GuJingGong Liquor design stands out from its competition.
About GuJingGong
Packaging Design GuJingGong Liquor by Cheng Tian Sheng The cultural stories handed down by the people are presented on the packaging, and the patterns of dragon drinking are meticulously drawn. The dragon is respected in China and symbolizes auspiciousness. In the illustration, the Dragon comes out to drink. Because it is attracted by wine, it hovers around the wine bottle, adding traditional elements such as Xiangyun, palace, mountain and river, which confirms the legend of Gujing tribute wine. After opening the box, there will be a layer of card paper with illustrations to make the box have the overall display effect after opening. GuJingGong earned the Golden A' Design Award, one of the highest levels of recognition in the A' Design Award & Competition. Golden A' Design Award winner designs combine strong original designs with outstanding professional planning, and are selected by a grand jury, as exceptional entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated works are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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