Cervinago Rosso Packaging Design
Luigi Mazzei
Designatio Involucri Cervinago Rosso Packaging Design — Luigi Mazzei In the early 1940s, a cinematographic current called "noir" took hold. The main protagonist turned out to be a dark lady, seductive and elegant, wearing dark clothes. The identity represented with the label design is inspired by Billy Wilder’s film "Double Indemnity". Label’s background and typeface lettering of Cervinago recalls the hidden content of the bottle and the dark lady's lipstick. Geographical production area prevails in the other typefaces. Infographics on the back label highlight the main features of the bottle.
Praemio ornatum: A' Design Award Aeneum
Opus “Cervinago Rosso Packaging Design”, cuius auctor est Luigi Mazzei, numeratur inter victores magni aestimatos certaminis “A' Praemium Designationis Involucri”. Opus “Cervinago Rosso Packaging Design” praemium “A' Design Award Aeneum” anno 2019 adeptum est atque in commentariis “Awarded Design” inter alia opera insignia exhibetur. Explorate singula operis, reperite alia opera eiusdem auctoris (Luigi Mazzei) et videte cur opus “Cervinago Rosso Packaging Design” ab operibus aemulis distinguatur.
De opere “Cervinago Rosso”
Designatio Involucri Cervinago Rosso Packaging Design — Luigi Mazzei In the early 1940s, a cinematographic current called "noir" took hold. The main protagonist turned out to be a dark lady, seductive and elegant, wearing dark clothes. The identity represented with the label design is inspired by Billy Wilder’s film "Double Indemnity". Label’s background and typeface lettering of Cervinago recalls the hidden content of the bottle and the dark lady's lipstick. Geographical production area prevails in the other typefaces. Infographics on the back label highlight the main features of the bottle. Opus “Cervinago Rosso” praemium “A' Design Award Aeneum” adeptum est, spectatum honoris gradum in certamine A' Design Award & Competition. Opera praemio “A' Design Award Aeneum” ornata coniungunt nova consilia cum sollerter elaboratis innovationibus; a magno iudicum collegio seliguntur ut opera pretiosa in propriis generibus, post aequam, iustam, meritis fundatam et ab externis imperiis liberam aestimationem academicam, in qua opera proposita suffragia accipiunt iuxta recognitionem anonymam a paribus factam ex normis aestimandi antea statutis et publice accessibilibus.
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