Nestle Ice Cream
Blackandgold Design (Shanghai) Co., Ltd.
Igishushanyo cy'Ipaki Nestle Ice Cream cya Blackandgold Design (Shanghai) Co., Ltd. Mr. Banana is a packaging design created for an ice cream product sold in China. The design returns a heritage brand to the market with a new visual identity based on rap music instead of rock music. A large pair of sunglasses is printed on each pack, so the product stands out inside crowded freezer cabinets. Nine sunglasses versions carry different phrases, allowing consumers to choose a pack that matches their personality or to collect all of them. The ice cream is wrapped in aluminum foil, and the outer box is made of eco-friendly paper with a gold stamped logo.
Cyatsindiye igihembo A' Design Award
Igishushanyo Nestle Ice Cream, cyahanzwe na Blackandgold Design (Shanghai) Co., Ltd., ni kimwe mu byatsindiye kandi byubahwa igihembo Igihembo cya A' cy'Igishushanyo cy'Ipaki. Igishushanyo Nestle Ice Cream cyatsindiye igihembo A' Design Award mu mwaka 2022 kandi kimurikwa ku rubuga Awarded Design hamwe n'ibindi bishushanyo by'indashyikirwa. Menya umushinga mu buryo burambuye, mwihere ijisho ibindi bikorwa byakozwe na Blackandgold Design (Shanghai) Co., Ltd. kandi mumenye impamvu igishushanyo Nestle Ice Cream kirusha ibyo gihanganye na byo.
Ibyerekeye igishushanyo Nestle
Igishushanyo cy'Ipaki Nestle Ice Cream cya Blackandgold Design (Shanghai) Co., Ltd. Mr. Banana is a packaging design created for an ice cream product sold in China. The design returns a heritage brand to the market with a new visual identity based on rap music instead of rock music. A large pair of sunglasses is printed on each pack, so the product stands out inside crowded freezer cabinets. Nine sunglasses versions carry different phrases, allowing consumers to choose a pack that matches their personality or to collect all of them. The ice cream is wrapped in aluminum foil, and the outer box is made of eco-friendly paper with a gold stamped logo. Igishushanyo Nestle cyatsindiye A' Design Award ku rwego rw'Icyuma, ishimwe rihabwa agaciro muri A' Design Award & Competition. Ibishushanyo byo ku rwego rw'Icyuma bigaragaza ibitekerezo bifite ireme n'ubuhanga bwo gushushanya bwa kinyamwuga, kandi bitoranywa n'akanama kagari k'abakemurampaka kugira ngo bitangazwe mu bikorwa byatsindiye ibihembo, nyuma y'isuzuma rishingiye ku bumenyi rikorwa mu mucyo, rikurikiza ubutabera, riha agaciro ubushobozi n'ireme kandi ryigenga, aho ibikorwa byatanzwe bitorwa hifashishijwe isuzuma rikorwa n'impuguke zitazi imyirondoro y'abitabiriye, hashingiwe ku bipimo byashyizweho mbere kandi byatangarijwe rubanda.
Ibindi bishushanyo byakozwe na Blackandgold Design (Shanghai) Co., Ltd.
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Ubuhanga bw'Indashyikirwa mu Gushushanya bw'Umunsi
Umuhanga mu Gushushanya w'Umunsi Buri munsi, A' Design Award imurika umuhanga mu gushushanya ufite impano ikomeye, uhanga ibishushanyo, ibicuruzwa, imishinga n'inyubako by'umwimerere kandi birimo udushya, ikamugira Umuhanga mu Gushushanya w'Umunsi. Uyu munsi, twishimiye kubagezaho umwe mu bahanga bakomeye ku isi, ufite ibishushanyo bihindura uko tubona isi n'uko tuyibamo.
Ikiganiro ku Gushushanya cy'Umunsi Soma ibiganiro biheruka ku gushushanya, ubuhanzi, ikoranabuhanga no guhanga udushya, bihuza abanyamakuru bo mu rwego rwo gushushanya n'abahanga mu gushushanya, abubatsi n'abayobozi b'ibirango bazwi ku isi yose. Menya uko abahanga mu gushushanya n'ibirango byatsindiye A' Design Award bagera ku buhanga bw'indashyikirwa mu gushushanya.
Itsinda ry'Abahanga mu Gushushanya ry'Umunsi Buri munsi, A' Design Award imurika itsinda ryihariye ry'abahanga mu gushushanya ryatsindiye igihembo, rihanga udushya kandi rifite ubuhanzi, ikarigira Itsinda ry'Abahanga mu Gushushanya ry'Umunsi. Mwihere ijisho imishinga y'umwimerere n'ubuhanzi buhanitse mu bwubatsi, ibishushanyo byiza, imideli, ibishushanyo mbonera n'ingamba zo gushushanya, yakozwe n'amatsinda ya mbere ku isi.
Igishushanyo cy'Umunsi Buri munsi, A' Design Award & Competition imurika umushinga wihariye ugaragaza ubuhanga bw'indashyikirwa mu gushushanya ikawugira Igishushanyo cy'Umunsi. Uyu munsi, twishimiye cyane kubamurikira igishushanyo cy'indashyikirwa cyatsindiye igihembo, kigira uruhare rwiza mu buzima bitewe n'ubuhanga buhanitse cyakoranywe.
Igihangange mu Gushushanya cy'Umunsi Igihangange mu Gushushanya cy'Umunsi gitoranywa na A' Design Award & Competition, kikagaragaza abahanga b'ibirangirire batuma isi yacu irushaho kuba nziza binyuze mu bicuruzwa n'imishinga by'ireme rihanitse bigirira akamaro umuryango mugari bikanawuteza imbere. Reba ibyegeranyo by'ibikorwa by'abahanga mu gushushanya bo ku rwego rw'isi, abubatsi b'ibirangirire n'abahanga mu guhanga udushya.
Umuhanga Ugarukwaho w'Umunsi Buri munsi, A' Design Award & Competition yibanda ku muhanga mu gushushanya udasanzwe, umwubatsi w'ikirangirire, umuyobozi mu buhanzi cyangwa umuhanga mu guhanga udushya, ikamugira Umuhanga Ugarukwaho w'Umunsi. Ibikorwa bye biba byatoranyijwe hashingiwe ku bushobozi n'ireme nk'urugero rw'indashyikirwa rw'ibishushanyo byiza. Reba ibyegeranyo by'ibishushanyo byatsindiye ibihembo.
Igitekerezo cyo Gushushanya cy'Umunsi Buri munsi, A' Design Award & Competition imurika igitekerezo cyo gushushanya kirimo udushya duhanitse cyangwa igitekerezo cy'ubuhanzi kigaragaza imitekerereze y'umwimerere n'ibisubizo bifatika, ikakigira Igitekerezo cyo Gushushanya cy'Umunsi. Mwihere ijisho ibitekerezo bitangaje byatsindiye ibihembo, uburyo buhanga udushya n'icyerekezo gitera imbaraga biturutse ku isi hose.
Ikirango cy'Ibishushanyo cy'Umunsi Buri munsi, A' Design Award & Competition imurika ikirango cyihariye gishyira imbere ubuhanga bwo gushushanya, ikakigira Ikirango cy'Ibishushanyo cy'Umunsi. Igaruka ku mwihariko, icyerekezo cy'ubuhanzi, ibicuruzwa n'imishinga by'ibigo n'inzego bihanga udushya. Menya ibirango byatsindiye ibihembo n'ibishushanyo byabyo bikomeye.
Icyerekezo mu Gushushanya cy'Umunsi Buri munsi, A' Design Award & Competition isesengura icyerekezo cy'umwimerere mu gushushanya ikakigira Icyerekezo mu Gushushanya cy'Umunsi. Igaragaza imisusire igenda ivuka, impinduka mu myumvire y'ubwiza n'ibyerekezo bishya by'ubuhanzi mu bwubatsi, imideli, ubugeni, ibishushanyo mbonera, ibicuruzwa n'ibindi. Menya uyu munsi ibyerekezo bigezweho mu gushushanya.
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Tanga igishushanyo cyanyu mu bihembo bya A' Design Awards, mugaragare ku rubuga Awarded Design kandi mumenyekane ku isi yose.
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