Lay's Flavor Swap Influencer Kit Food Packaging
PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Lay's Flavor Swap Influencer Kit Food Packaging cya PepsiCo Design and Innovation Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program.
Cyatsindiye igihembo A' Design Award
Igishushanyo Lay's Flavor Swap Influencer Kit Food Packaging, cyahanzwe na PepsiCo Design and Innovation, ni kimwe mu byatsindiye kandi bihabwa agaciro gakomeye igihembo Igihembo cya A' cy'Igishushanyo cy'Ipaki. Igishushanyo Lay's Flavor Swap Influencer Kit Food Packaging cyatsindiye igihembo A' Design Award mu mwaka 2022 kandi kimurikwa ku rubuga Awarded Design hamwe n'ibindi bishushanyo by'indashyikirwa. Menya umushinga mu buryo burambuye, mwihere ijisho ibindi bikorwa byakozwe na PepsiCo Design and Innovation kandi mumenye impamvu igishushanyo Lay's Flavor Swap Influencer Kit Food Packaging gitandukana n'ibyo gihanganye na byo.
Ibyerekeye igishushanyo Lay's Flavor Swap Influencer Kit
Igishushanyo cy'Ipaki Lay's Flavor Swap Influencer Kit Food Packaging cya PepsiCo Design and Innovation Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program. Igishushanyo Lay's Flavor Swap Influencer Kit cyatsindiye A' Design Award ku rwego rw'Icyuma, ishimwe rihabwa agaciro muri A' Design Award & Competition. Ibishushanyo byo ku rwego rw'Icyuma bigaragaza ibitekerezo bifite ireme n'ubuhanga bwo gushushanya bwa kinyamwuga, kandi bitoranywa n'akanama kagari k'abakemurampaka kugira ngo bitangazwe mu bikorwa byatsindiye ibihembo, nyuma y'isuzuma rishingiye ku bumenyi rikorwa mu mucyo, rikurikiza ubutabera, riha agaciro ubushobozi n'ireme kandi ryigenga, aho ibikorwa by'imishinga yatanzwe bitorwa hanyuze mu isuzuma rikorwa n'impuguke zitazi imyirondoro y'abitabiriye, hashingiwe ku bipimo byashyizweho mbere kandi byatangarijwe rubanda.
Ibindi bishushanyo byakozwe na PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Pepsi Expo 2020 Beverage cya PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Pepsi Chinas People Daily New Media Beverage cya PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Lifewtr Series 7: Art through Technology Packaging cya PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Mountain Dew Hard Dew 2024 Beverage - Alcoholic cya PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Pepsi Electric 2024 Influencer Kit cya PepsiCo Design and Innovation
Igishushanyo cy'Ipaki Pepsi New Year 2022 LTO Beverage Packaging cya PepsiCo Design and Innovation
Ibindi mu cyiciro Igishushanyo cy'Ipaki
Igishushanyo cy'Ipaki Jxb Probiotics Packaging cya TIGER PAN
Igishushanyo cy'Ipaki Koch's Meerrettich Rebranding cya Wolkendieb Design Agency
Igishushanyo cy'Ipaki Solid Order Jewelry Packaging cya Yawen Jiang
Igishushanyo cy'Ipaki Himalaya Sheet Mask Packaging Design cya Sangeeta Deshpande
Igishushanyo cy'Ipaki Banquine Packaging cya Eva Van der Borght
Igishushanyo cy'Ipaki Furmint Vodka Beverage Packaging cya Graphasel Design Studio
Ubuhanga bw'Indashyikirwa mu Gushushanya bw'Umunsi
Umuhanga mu Gushushanya w'Umunsi Buri munsi, A' Design Award imurika umuhanga mu gushushanya ufite impano ikomeye, uhanga ibishushanyo, ibicuruzwa, imishinga n'inyubako by'umwimerere kandi birimo udushya, ikamugira Umuhanga mu Gushushanya w'Umunsi. Uyu munsi, twishimiye kubagezaho umwe mu bahanga bakomeye ku isi, ufite ibishushanyo bihindura uko tubona isi n'uko tuyibamo.
Ikiganiro ku Gushushanya cy'Umunsi Soma ibiganiro biheruka ku gushushanya, ubuhanzi, ikoranabuhanga no guhanga udushya, bihuza abanyamakuru bo mu rwego rwo gushushanya n'abahanga mu gushushanya, abubatsi n'abayobozi b'ibirango bazwi ku isi yose. Menya uko abahanga mu gushushanya n'ibirango byatsindiye A' Design Award bagera ku buhanga bw'indashyikirwa mu gushushanya.
Itsinda ry'Abahanga mu Gushushanya ry'Umunsi Buri munsi, A' Design Award imurika itsinda ryihariye ry'abahanga mu gushushanya ryatsindiye igihembo, rihanga udushya kandi rifite ubuhanzi, ikarigira Itsinda ry'Abahanga mu Gushushanya ry'Umunsi. Mwihere ijisho imishinga y'umwimerere n'ubuhanzi buhanitse mu bwubatsi, ibishushanyo byiza, imideli, ibishushanyo mbonera n'ingamba zo gushushanya, yakozwe n'amatsinda ya mbere ku isi.
Igishushanyo cy'Umunsi Buri munsi, A' Design Award & Competition imurika umushinga wihariye ugaragaza ubuhanga bw'indashyikirwa mu gushushanya ikawugira Igishushanyo cy'Umunsi. Uyu munsi, twishimiye cyane kubamurikira igishushanyo cy'indashyikirwa cyatsindiye igihembo, kigira uruhare rwiza mu buzima bitewe n'ubuhanga buhanitse cyakoranywe.
Igihangange mu Gushushanya cy'Umunsi Igihangange mu Gushushanya cy'Umunsi gitoranywa na A' Design Award & Competition, kikagaragaza abahanga b'ibirangirire batuma isi yacu irushaho kuba nziza binyuze mu bicuruzwa n'imishinga by'ireme rihanitse bigirira akamaro umuryango mugari bikanawuteza imbere. Reba ibyegeranyo by'ibikorwa by'abahanga mu gushushanya bo ku rwego rw'isi, abubatsi b'ibirangirire n'abahanga mu guhanga udushya.
Umuhanga Ugarukwaho w'Umunsi Buri munsi, A' Design Award & Competition yibanda ku muhanga mu gushushanya udasanzwe, umwubatsi w'ikirangirire, umuyobozi mu buhanzi cyangwa umuhanga mu guhanga udushya, ikamugira Umuhanga Ugarukwaho w'Umunsi. Ibikorwa bye biba byatoranyijwe hashingiwe ku bushobozi n'ireme nk'urugero rw'indashyikirwa rw'ibishushanyo byiza. Reba ibyegeranyo by'ibishushanyo byatsindiye ibihembo.
Igitekerezo cyo Gushushanya cy'Umunsi Buri munsi, A' Design Award & Competition imurika igitekerezo cyo gushushanya kirimo udushya duhanitse cyangwa igitekerezo cy'ubuhanzi kigaragaza imitekerereze y'umwimerere n'ibisubizo bifatika, ikakigira Igitekerezo cyo Gushushanya cy'Umunsi. Mwihere ijisho ibitekerezo bitangaje byatsindiye ibihembo, uburyo buhanga udushya n'icyerekezo gitera imbaraga biturutse ku isi hose.
Ikirango cy'Ibishushanyo cy'Umunsi Buri munsi, A' Design Award & Competition imurika ikirango cyihariye gishyira imbere ubuhanga bwo gushushanya, ikakigira Ikirango cy'Ibishushanyo cy'Umunsi. Igaruka ku mwihariko, icyerekezo cy'ubuhanzi, ibicuruzwa n'imishinga by'ibigo n'inzego bihanga udushya. Menya ibirango byatsindiye ibihembo n'ibishushanyo byabyo bikomeye.
Icyerekezo mu Gushushanya cy'Umunsi Buri munsi, A' Design Award & Competition isesengura icyerekezo cy'umwimerere mu gushushanya ikakigira Icyerekezo mu Gushushanya cy'Umunsi. Igaragaza imisusire igenda ivuka, impinduka mu myumvire y'ubwiza n'ibyerekezo bishya by'ubuhanzi mu bwubatsi, imideli, ubugeni, ibishushanyo mbonera, ibicuruzwa n'ibindi. Menya uyu munsi ibyerekezo bigezweho mu gushushanya.
Mufite igishushanyo cyatsindiye igihembo?
Twakwishimira kumurika igikorwa cyanyu ku rubuga Awarded Design.
Tanga igikorwa