Lay's Flavor Swap Influencer Kit Food Packaging
PepsiCo Design and Innovation
Usanifu wa Ufungashaji Lay's Flavor Swap Influencer Kit Food Packaging na PepsiCo Design and Innovation Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program.
Mshindi wa A' Design Award
Lay's Flavor Swap Influencer Kit Food Packaging, kazi ya PepsiCo Design and Innovation, ni mshindi anayeheshimika sana wa Tuzo ya A' ya Usanifu wa Ufungashaji. Muundo huu, Lay's Flavor Swap Influencer Kit Food Packaging, ulishinda A' Design Award mwaka 2022 na unaonyeshwa kwenye Awarded Design miongoni mwa miundo mingine bora. Fahamu undani wa mradi, gundua kazi nyingine za PepsiCo Design and Innovation na uone kwa nini muundo huu, Lay's Flavor Swap Influencer Kit Food Packaging, unajitokeza miongoni mwa washindani wake.
Kuhusu Lay's Flavor Swap Influencer Kit
Usanifu wa Ufungashaji Lay's Flavor Swap Influencer Kit Food Packaging na PepsiCo Design and Innovation Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program. Lay's Flavor Swap Influencer Kit ilishinda A' Design Award katika kiwango cha Chuma, utambuzi unaothaminiwa katika A' Design Award & Competition. Miundo ya kiwango cha Chuma hudhihirisha mawazo thabiti na usanifu wa kitaalamu, na huchaguliwa na jopo kuu la majaji ili ichapishwe miongoni mwa kazi zilizoshinda tuzo, baada ya tathmini ya kitaaluma iliyo ya haki, ya uadilifu, inayozingatia ubora na huru, ambapo miradi iliyoteuliwa hupigiwa kura kupitia mchakato wa tathmini ya wenzao bila kujua utambulisho, kwa vigezo vya tathmini vilivyowekwa mapema na vinavyopatikana kwa umma.
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Ubora wa Ubunifu wa Siku
Mbunifu wa Siku Kila siku A' Design Award huangazia mbunifu mwenye kipaji kikubwa anayebuni miundo, bidhaa, miradi na majengo yenye upekee na uvumbuzi kama Mbunifu wa Siku. Leo, tunafuraha kukutambulisha mmoja wa wabunifu bora zaidi duniani ambaye miundo yake huathiri namna tunavyouona na kuupitia ulimwengu.
Mahojiano ya Ubunifu ya Siku Soma mahojiano na mazungumzo ya hivi karibuni kuhusu usanifu, ubunifu, teknolojia na uvumbuzi kati ya wanahabari wa ubunifu na wabunifu, wasanifu majengo na wasimamizi wa chapa maarufu duniani. Jifunze jinsi wabunifu na chapa zinazoshinda A' Design Award zinavyofikia ubora wa kipekee wa ubunifu.
Timu ya Ubunifu ya Siku Kila siku A' Design Award huangazia timu ya kipekee ya ubunifu iliyoshinda tuzo, yenye uvumbuzi na mawazo mapya, kama Timu ya Ubunifu ya Siku. Chunguza miradi yenye upekee na ubunifu wa hali ya juu katika usanifu majengo, miundo mizuri, mitindo, usanifu wa picha na mikakati ya ubunifu kutoka kwa timu bora duniani kote.
Muundo wa Siku Kila siku A' Design Award & Competition huangazia mradi maalumu unaodhihirisha ubora wa ubunifu kama Muundo wa Siku. Leo, tunafuraha kubwa kuonyesha muundo bora ulioshinda tuzo unaoleta mabadiliko chanya kupitia ubora wa ubunifu wake.
Nguli wa Ubunifu wa Siku Nguli wa Ubunifu wa Siku, anayechaguliwa na A' Design Award & Competition, huangazia wabunifu nguli wanaofanya ulimwengu wetu uwe bora kupitia bidhaa na miradi yao bora inayonufaisha na kuendeleza jamii. Chunguza mikusanyiko ya kazi za wabunifu wa kiwango cha kimataifa, wasanifu majengo mashuhuri na wavumbuzi.
Mbunifu Anayeangaziwa wa Siku Kila siku A' Design Award & Competition humwangazia mbunifu wa kipekee, msanifu majengo mashuhuri, kiongozi wa ubunifu au mvumbuzi ambaye kazi zake zimechaguliwa kwa kuzingatia ubora kuwa mfano bora wa muundo mzuri, kama Mbunifu Anayeangaziwa wa Siku. Chunguza mikusanyiko ya miundo iliyoshinda tuzo.
Wazo la Ubunifu la Siku Kila siku A' Design Award & Competition huangazia wazo la ubunifu lenye uvumbuzi mkubwa au dhana bunifu inayodhihirisha fikra asilia na suluhisho zinazotekelezeka kama Wazo la Ubunifu la Siku. Chunguza dhana za kushangaza zilizoshinda tuzo, mbinu za kuvumbua na maono yanayotia msukumo kutoka duniani kote.
Chapa ya Ubunifu ya Siku Kila siku A' Design Award & Competition huangazia chapa mashuhuri inayojikita katika ubunifu kama Chapa ya Ubunifu ya Siku, ikichunguza utambulisho, maono ya ubunifu, bidhaa na miradi ya mashirika na taasisi zenye uvumbuzi. Gundua chapa zilizoshinda tuzo na miundo yao bora.
Mwelekeo wa Ubunifu wa Siku Kila siku A' Design Award & Competition huchunguza mwelekeo asilia wa ubunifu kama Mwelekeo wa Ubunifu wa Siku, ikiangazia mitindo inayochipuka, mitazamo ya urembo inayobadilika na mielekeo mipya ya ubunifu katika usanifu majengo, mitindo, sanaa, usanifu wa picha, bidhaa na mengineyo. Gundua mielekeo ya hivi karibuni ya ubunifu leo.