Mtn Dew AMP Game Fuel Launch Packaging
PepsiCo Design and Innovation
包装设计 Mtn Dew AMP Game Fuel Launch Packaging 由 PepsiCo Design and Innovation Mtn Dew AMP Game Fuel Launch is a beverage packaging and brand identity design for a ready to drink performance drink made for gamers. The visual identity is built to suit the gaming and e sports environment while avoiding common cliches. A strong graphic foundation supports future products, partnerships and consumer experiences. A complete set of launch assets was developed, covering the brand, the product and the consumer experience. The design aims to present the drink in an authentic way to e sports athletes and gamers.
A' Design Award 银奖 获奖作品
Mtn Dew AMP Game Fuel Launch Packaging 由 PepsiCo Design and Innovation 创作，是 A' 包装设计奖 的卓越获奖作品。Mtn Dew AMP Game Fuel Launch Packaging 于 2020 荣获 A' Design Award 银奖，与其他卓越设计一同在 Awarded Design 展示。探索项目详情，发现 PepsiCo Design and Innovation 的其他作品，了解 Mtn Dew AMP Game Fuel Launch Packaging 为何能在众多参赛设计中独树一帜。
关于 Mtn Dew AMP Game Fuel Launch
包装设计 Mtn Dew AMP Game Fuel Launch Packaging 由 PepsiCo Design and Innovation Mtn Dew AMP Game Fuel Launch is a beverage packaging and brand identity design for a ready to drink performance drink made for gamers. The visual identity is built to suit the gaming and e sports environment while avoiding common cliches. A strong graphic foundation supports future products, partnerships and consumer experiences. A complete set of launch assets was developed, covering the brand, the product and the consumer experience. The design aims to present the drink in an authentic way to e sports athletes and gamers. Mtn Dew AMP Game Fuel Launch 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创造力与先进的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中品质出众的参赛作品。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对提名设计进行投票。
