室内空间与展览设计 Top Toy Global Flagship Store 由 Li Xiang Top Toy is the interior design of a global flagship store located on Nanjing East Road in Shanghai. The store uses a gamified spatial language inspired by toy packaging and classic gaming consoles. The facade recalls a blister package, and the staircases are arranged like game levels. Colorful character zones, coffee spots and building blocks form scenes that guide exploration. Modular construction and bold colors support the playful theme. The design aims to make physical retail interactive and emotionally engaging for visitors of all ages.
A' Design Award 银奖 获奖作品
Top Toy Global Flagship Store 由 Li Xiang 创作,是 A' 室内空间、零售与展览设计奖 的卓越获奖作品。Top Toy Global Flagship Store 于 2026 荣获 A' Design Award 银奖,与其他出色设计一同在 Awarded Design 展示。探索项目详情,发现 Li Xiang 的其他作品,了解 Top Toy Global Flagship Store 为何能在众多参赛设计中表现出众。
关于 Top Toy
室内空间与展览设计 Top Toy Global Flagship Store 由 Li Xiang Top Toy is the interior design of a global flagship store located on Nanjing East Road in Shanghai. The store uses a gamified spatial language inspired by toy packaging and classic gaming consoles. The facade recalls a blister package, and the staircases are arranged like game levels. Colorful character zones, coffee spots and building blocks form scenes that guide exploration. Modular construction and bold colors support the playful theme. The design aims to make physical retail interactive and emotionally engaging for visitors of all ages. Top Toy 荣获 A' Design Award 银奖,这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创新思维与专业的设计融为一体,由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审,选为各自类别中出类拔萃的参赛作品。评审依据预先制定并公开的评价标准,依循盲审同行评议流程,对参赛作品进行投票。
Li Xiang 的更多设计
室内空间与展览设计 Huai’an Zhongshuge Bookstore 由 Li Xiang
室内空间与展览设计 Shenzhen Zhongshuge Bookstore 由 Li Xiang
室内空间与展览设计 Guiyang Zhongshuge Bookstore 由 Li Xiang








