Mao Tai Chun Liquor
Zeng Li
包装设计 Mao Tai Chun Liquor 由 Zeng Li Mao Tai Chun is a packaging design for a Chinese liquor. The bottle is made of matte green ceramic, decorated with a high temperature firing print technique, and holds 500 millilitres. The metal lid follows the theme of the year of the rat and is shaped by a hollowing process. The outer box is made of beige special paper, printed in spot colours and finished with hot stamping. Text and cultural motifs are kept simple and clear. The design joins a flying fairy motif with the rat symbol to present traditional Chinese culture to younger consumers.
A' Design Award 铜奖 获奖作品
Mao Tai Chun Liquor 由 Zeng Li 创作，是 A' 包装设计奖 的备受赞誉的获奖作品。Mao Tai Chun Liquor 于 2020 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Awarded Design 展示。探索项目详情，发现 Zeng Li 的其他作品，了解 Mao Tai Chun Liquor 为何能在众多参赛设计中表现出众。
关于 Mao Tai Chun
包装设计 Mao Tai Chun Liquor 由 Zeng Li Mao Tai Chun is a packaging design for a Chinese liquor. The bottle is made of matte green ceramic, decorated with a high temperature firing print technique, and holds 500 millilitres. The metal lid follows the theme of the year of the rat and is shaped by a hollowing process. The outer box is made of beige special paper, printed in spot colours and finished with hot stamping. Text and cultural motifs are kept simple and clear. The design joins a flying fairy motif with the rat symbol to present traditional Chinese culture to younger consumers. Mao Tai Chun 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的设计融为一体，由大型评审团经过公平、公正、择优且公正无私的学术评审，选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名设计进行投票。
