包裝設計 Mao Tai Chun Liquor 作者: Zeng Li Mao Tai Chun is a packaging design for a Chinese liquor. The bottle is made of matte green ceramic, decorated with a high temperature firing print technique, and holds 500 millilitres. The metal lid follows the theme of the year of the rat and is shaped by a hollowing process. The outer box is made of beige special paper, printed in spot colours and finished with hot stamping. Text and cultural motifs are kept simple and clear. The design joins a flying fairy motif with the rat symbol to present traditional Chinese culture to younger consumers.
A' Design Award 銅獎得獎作品
由Zeng Li創作嘅Mao Tai Chun Liquor,係A' 包裝設計獎嘅備受推崇嘅得獎作品。Mao Tai Chun Liquor喺2020榮獲A' Design Award 銅獎,並同其他卓越設計一齊喺Awarded Design展示。探索項目詳情,發掘Zeng Li嘅其他作品,了解Mao Tai Chun Liquor嘅設計點樣喺同場作品中盡顯優勢。
關於Mao Tai Chun
包裝設計 Mao Tai Chun Liquor 作者: Zeng Li Mao Tai Chun is a packaging design for a Chinese liquor. The bottle is made of matte green ceramic, decorated with a high temperature firing print technique, and holds 500 millilitres. The metal lid follows the theme of the year of the rat and is shaped by a hollowing process. The outer box is made of beige special paper, printed in spot colours and finished with hot stamping. Text and cultural motifs are kept simple and clear. The design joins a flying fairy motif with the rat symbol to present traditional Chinese culture to younger consumers. Mao Tai Chun榮獲A' Design Award 銅獎,係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅設計結合,經過公平、秉持公義、擇優同不偏不倚嘅學術評審後,由大型評審團選為各自類別嘅富有價值參賽作品;獲提名項目均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。








