Guo Cui Wu Du Chinese Baijiu

XIONGBO DENG

Guo Cui Wu Du Chinese Baijiu by XIONGBO DENG, Platinum A' Design Award

Packaging Design Guo Cui Wu Du Chinese Baijiu by XIONGBO DENG This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature.

Platinum A' Design Award Winner

Guo Cui Wu Du Chinese Baijiu by XIONGBO DENG is a winner of the A' Packaging Design Award. Guo Cui Wu Du Chinese Baijiu earned the Platinum A' Design Award in 2023 and is showcased on Awarded Design among other exceptional designs. Explore the details of the project, discover other works by XIONGBO DENG and see why Guo Cui Wu Du Chinese Baijiu design sets itself apart from its competition.

About Guo Cui Wu Du

Packaging Design Guo Cui Wu Du Chinese Baijiu by XIONGBO DENG This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature. Guo Cui Wu Du earned the Platinum A' Design Award, the highest level of recognition in the A' Design Award & Competition. Platinum A' Design Award winner works combine outstanding design with advanced technical mastery, and are selected by a grand jury, as the very best entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.

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