Golden Cat Beer
Jin Zhang
Packaging Design Golden Cat Beer by Jin Zhang This is a beer for night consumption. The designer has selected the cat that consumers like very much as the main image to design, so that the beer can quickly establish emotional connection with consumers while increasing the intimacy. At the same time, the cat that likes night activities is very consistent with the consumption time (night consumption) positioning of this wine. Finally, the designer also used classic European patterns for decoration, making the whole beer label full of delicacy.
A' Design Award Winner
Golden Cat Beer by Jin Zhang is an esteemed winner of the A' Packaging Design Award. Golden Cat Beer earned the A' Design Award in 2023 and is showcased on Awarded Design among other outstanding designs. Explore the details of the project, discover other works by Jin Zhang and see why Golden Cat Beer design rises above its competition.
About Golden Cat
Packaging Design Golden Cat Beer by Jin Zhang This is a beer for night consumption. The designer has selected the cat that consumers like very much as the main image to design, so that the beer can quickly establish emotional connection with consumers while increasing the intimacy. At the same time, the cat that likes night activities is very consistent with the consumption time (night consumption) positioning of this wine. Finally, the designer also used classic European patterns for decoration, making the whole beer label full of delicacy. Golden Cat earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and impartial academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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